Transformational, dynamic and endearing leadership


Al Maktoum family

In Dubai, everyone loves the Maktoum family. 

The family is among one of the six ruling families of the UAE.It has a long and illustrious history of serving the region; the Al Maktoum dynasty has ruled Dubai since 1833. They are descendants of the Bani Yas tribe – the most powerful and strategic one of ancient Arabia. A member of the Dubai ruling family is de facto always the UAE’s Vice President, Prime Minister and Defence Minister. 

Development of Dubai

As far as leadership goes, Al Maktoum rulers are strong, down to earth and great visionaries. They have turned Dubai into an iconic metropolis, an innovative hub of business and a ‘must-visit’ spot on every tourists’ bucket list.

His Highness Sheikh Rashid bin Saeed Al Maktoum was responsible for the transformation of Dubai from a small cluster of fishing settlements to a modern port city. His most-quoted line reflected his concern that Dubai’s oil reserves would run out within a few generations. He worked to develop Dubai’s infrastructure and the economy, so that it would not merely lean on oil for its growth.

My grandfather rode a camel, my father rode a camel, I drive a Mercedes, my son drives a Land Rover, his son will drive a Land Rover, but his son will ride a camel.

Sheikh Rashid


Dubai investment

The current ruler of Dubai, His Highness Sheikh Mohammed bin Rashid Al Maktoum, took over as the ruler of Dubai after the death of his older brother in 2006. Highly popular among residents, he has managed to build Dubai into the world recognised superpower it is today, while also investing in infrastructure, schools, charities and international events to bring even more expatriates to Dubai. The Al Maktoum family has also contributed to UN’s Millennium Development goals; Sheikh Mohammed launched Dubai Cares Campaign to raise funds to educate one million children in poor countries. The public donated AED 1.65 billion and Sheikh Mohammad matched the figure, to make a total of AED 3.5 billion.


Communication with the people

Humble and devoted to public issues in the UAE, both the current sheikh and his young son Prince Hamdan (‘Fazza’ to his 10 million plus Instagram followers) have brought much charm and likeability to Dubai. They remain warm and connected to the residents of the city through social media, by showing up at city events and are often seen strolling around in public or driving around downtown.

Over 200 different nationalities reside together in the UAE making it one of the most culturally diverse countries in the world. And Dubai is now one of the most vibrant cities in the world, attracting tourists and business executives from many countries.